Mergers machen Sinn, vor allem dann, wenn sie ergänzen.
Ein Jahr nach dem Kauf von PV Anbieter SolarCity durch Musk um satte zwei Milliarden USD schauen sich andere PV Anbieter auch nach den richtigen Partner um.
Elon Musk took a lot of heat last year when his Tesla Inc. bought solar-panel installer SolarCity for $2 billion. The synergies between his two companies didn’t seem immediately obvious, among other issues, critics said. But now other solar installers are looking to partner with companies as they wrestle with a market that is shrinking after 16 years of rapid growth. Their longtime sales model -- knocking on doors, cold calling at home, setting up mall kiosks -- has proven to be costly. Far more effective to use the umbrella of bigger established companies to find customers, they’ve decided.